If you want your social media pages to look crisp and professional—which, duh, why wouldn’t you?—you need to follow the recommended social media image sizes across platforms. That’s a lot of numbers to remember.
But, good news. . . .
In this cheat sheet, we’ve collected the correct, up-to-date social media image sizes for key platforms, so you can format your images for optimal viewing, whether you’re creating a new cover photo for Facebook or updating your profile picture for LinkedIn.
Plus, with the Create editing tool, you can easily format all of your images in the correct social media dimensions. Create not only offers an easy-to-use list of the most relevant dimensions, but it also lets you create custom sizes.
Simply select a size preset or input your custom dimensions, and the tool does the rest for you.
Bookmark this list for easy reference, and check back often, because these numbers will change as social media sites make updates to their platform.
Facebook Image Sizes
Facebook has nearly two billion daily active users, making it the most active social media platform around. That means you have to work hard to attract an audience and keep it engaged—and photos go a long way in doing that.
It’s crucial to use Facebook’s optimized social media sizes. An image might look fine on your device, but it could appear pixelated for other users.
For more indepth information about getting perfectly clear Facebook images, check out this guide:
Here are the recommended image dimensions for Facebook:
Image Type | Dimensions (px) |
Facebook cover photos | 820 x 312 |
Facebook profile photos | 170 x 170 |
Facebook event photos | 1200 x 628 |
Facebook posts | At least 1200 x 630 |
Facebook posts with links | At least 1200 x 628 |
Facebook stories | 1080 x 1920 |
Facebook ads (single image) | At least 1080 x 1080 |
Facebook video ads | At least 1080 x 1080 |
Facebook Story ads | 1080 x 1920 |
Instagram Image Sizes
Instagram, with its roughly 500 million daily active users, is an almost entirely visual platform. You simply must get your image sizes right or your photo posts, videos, and stories will sink.
Here are the recommended social media image sizes for Instagram:
Image Type | Dimensions (px) |
Instagram ads | Landscape: 1080 x 566 Square: 1080 x 1080 Vertical: 600 x 750 |
Instagram profile photos | 320 x 320 |
Instagram posts | Landscape: 1080 x 566 Square: 1080 x 1080 Vertical: 1080 x 1350 |
Instagram stories | 1080 x 1920 |
Instagram portrait photos | 1080 x 1350 |
Instagram landscape photos | 1080 x 566 |
If you want to take a deeper dive into these dimensions and file sizes for Instagram, this article has all the info you need, as well as some lovely reference images.
Never post anything smaller than the recommended pixels or your image will stretch.
YouTube Image Sizes
If you want to start your own video series, you’ll probably want to do so on the foremost platform for video—YouTube. In which case, you’ll want to create some custom graphics to personalize your channel.
Use these dimensions for your channel’s banner art, icon, and thumbnail images:
Image Type | Dimensions (px) |
YouTube channel art | 2560 x 1440 |
YouTube channel icon | 800 x 800 |
YouTube thumbnail | 1280 x 720 |
Twitter Image Sizes
The most chatty social media platform by far, Twitter has more than 200 million active daily users sharing up-to-date news, social commentary, and memes.
Twitter’s visual component is often overlooked, but photos and videos are often the most shared content on the platform. Likewise, your profile should be optimized with the right dimensions for the profile photo and header image.
Here are the recommended social media dimensions for Twitter:
Image Type | Dimensions (px) |
Twitter profile photo | 400 x 400 |
Twitter header | 1500 x 500 |
Twitter image post | 1600 x 900 |
Pinterest Image Sizes
Known for its “boards” of hyperlinked images, Pinterest is a nice platform for organizing content in a visual way. To get the most eyes on your Pins, you need to format images to match the platform’s dimensions. (Make no mistake, users will scroll right past a pixelated or stretched Pin.)
On Pinterest, images appear in two formats—as a thumbnail on the main page or as a board—and they expand in size when users click on them. Make sure you upload images that are big enough to be expanded, and the platform will take care of the thumbnail sizes.
Here are the recommended image sizes for Pinterest:
Image Type | Dimensions (px) |
Pinterest carousel pin | 1000 x 1500 |
Pinterest collection pin | 1000 x 1500 |
Pinterest idea pin | 1080 x 1920 |
Pinterest static pin | 1000 x 1500 |
Pinterest square pin | 1000 x 1000 |
Etsy Image Sizes
For the crafty among us, Etsy hosts sales of handmade and DIY goods. Post as many quality pics as you can to promote your listings and make the most of the site. If relevant, post a profile pic and shop photos, as well.
Big shop banners are nearly twice the size as mini banners. In Create, you can find more information on the differences between the two sizes, as well as some gorgeous free pre-designed templates for both Etsy big banners and Etsy mini banners.
Being that Etsy is also a marketplace heavy platform, there are several other dimensions to be aware of as you are setting up your shop.
Here are some recommended and required dimensions for images on the Etsy platform:
Image Type | Dimensions (px) |
Etsy listing images | 2000 x 2000 |
Etsy shop icon | 500 x 500 |
Etsy profile photo | 500 x 500 |
Etsy team logo | 170 x 100 |
Etsy order receipt banner | 760 x 100 |
Etsy mini shop banner | 1600 x 213 (1200 x 160 minimum) |
Etsy big shop banner | 1600 x 400 (1200 x 300 minimum) |
Etsy carousel banner | 1200 x 300 |
Etsy collage banner (2 Images) | 600 x 300 (minimum) |
Etsy collage banner (3 Images) | 400 x 300 (minimum) |
Etsy collage banner (4 Images) | 300 x 300 (minimum) |
Etsy product image | 2700 x 2025 |
LinkedIn Image Sizes
This social network serves as a first impression for many job applicants and recruiters, as well as for potential business clients or customers. It’s important to format your images to the correct dimensions, lest you seem unprofessional.
Here are the recommended image sizes for LinkedIn, whether you’re using it personally or for your business:
Image Type | Dimensions (px) |
LinkedIn personal profile image | 400 x 400 |
LinkedIn cover image/background | 1584 x 396 |
LinkedIn post images | 1200 x 628 |
LinkedIn company cover image | 1128 x 191 |
Snapchat Image Sizes
Snapchat, everyone’s favorite app for disappearing messages and cat-face filters, offers a way to communicate using images. To make the most of the platform and control the quality of your messaging, customize your images and ads.
Here are some common dimensions:
Image Type | Dimensions (px) |
Snapchat ad | 1080 x 1920 |
Snapchat Geofilter | 1080 x 1920 |
Snapchat post images | 1080 x 1920 |
Twitch Image Sizes
For gamers wanting to stream their highlights, Twitch is the place to be. Offering a solid revenue stream for gamers, it has become one of the highest sources of traffic on the entire internet.
With that in mind, it’s probably best to nail your highlight dimensions to look super pro.
To do so, use this:
Image Type | Dimensions (px) |
Twitch highlight | 1920 x 1080 |
How to Resize an Image Using Create
You can easily crop, resize, and add text to your images using Create, where you can choose a platform-specific template that’s automatically sized to the dimensions of the image you want to make. (Convenient!)
Click File > Create new > Blank Canvas, then choose your platform and image category.
After you set the dimensions of the canvas, click into Images from the left-hand toolbar and upload your image or select from the many options available to you from within our diverse library.
Then, use the blue crop-and-resize handles on the image to adjust it, as in the image below.
That’s it! A no-hassle way to make sure your social media images look crisp and professional.
To add more design flair, simply take yourself through each tab for extra Effects, Textures, Graphics, Shapes, and more. Take it a step at a time and then upload to social with that nifty Publish button in the top-right corner.
Simply link your account and done! Get ready for those likes and follows.
License this cover image via Master1305.